Sales Call Notes: Naturals
Opening Insight: "You have a strong brand, but you're likely invisible to 90% of local customers because of critical gaps on Google Maps. We need to fix what customers see right before they decide to book."
3 Strongest Findings:
- Google Profile is Missing/Unverified: This is your digital front door, and it's either locked or doesn't exist. This is the #1 priority.
- No Verifiable Reviews or Proof: Customers can't see your work or trust your quality. Competitors with hundreds of reviews are winning by default.
- No Lead Tracking: You're flying blind. You don't know if your phone calls or WhatsApp messages are coming from Google, Instagram, or referrals. We can't grow what we can't measure.
3 Competitor Gaps (To Investigate Live):
- Review Velocity: Who is getting the most reviews *this month*?
- Photo/Reel Quality: Who has the best before-and-after photos/videos?
- Booking Friction: Who makes it easiest to book an appointment right from Google or Instagram?
Best Offer To Pitch:
- "Local Growth Foundation Sprint": A 30-day project to fix your Google Profile, start a review campaign, and set up tracking. It's a low-risk, high-impact first step.
Suggested Next Step:
- "Let's schedule a 30-min screen-share call. I'll pull up your Google listing and a top competitor live, and show you exactly what we need to fix in the first 30 days."
Key Questions To Ask Client:
- Can you send me the link to your Google Maps page?
- Where do most of your new clients come from right now?
- What's the #1 service you want more bookings for?